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Past event

SCCJ Academy - Swedish Business School 2019 Spring

  • 17 May 2019 09:00 - 18:00

  • Embassy of Sweden, Auditorium


2017年SCCJ Academyの様子をご覧になってください。


Invitation to the SCCJ Academy, Tokyo

Experience and learn about Sweden and Swedish business practices


The Swedish Chamber of Commerce in Japan in collaboration with the Embassy of Sweden and Business Sweden in Tokyo is again organizing the SCCJ Academy this year on May 17th.


In previous years we have had employees from the following member companies attending: 


Atlas Copco, Atos Medical, BRIO, Cellmark Japan, Getinge Japan, Höganäs, Hokusei Products, IFS Japan K.K., IKEA Japan K.K, Mölnlyche Health Care K.K, Mycronic Technologies Japan, NGK, Sandvik, Scandinavia Corp, Scania Japan, SWEP Japan, Volvo Car Japan


The Academy is for Japanese working with Swedish related business. It is a chance to get a review and update of Sweden, from various perspectives such as Business, Society, People and Life Style point of view. Basically most of the things you need to know when doing business with a Swedish connection. Today your customers and contacts expect you and your people to know Sweden when you are working with Sweden or Swedish products and services.Presentations will be in Japanese unless otherwise noted in the program.


Participants will also have a chance to mingle with each other during the unique Swedish style buffet lunch, try the smelly surströmming fish as well as Swedish style coffee break, Fika, and a buffet networking dinner after all sessions.


Please find attached the detailed program agenda.


We hope that this will be an event where the participants can deepen insights on the challenges and attractiveness of carrying out Swedish business in Japan.


Martin Koos

Executive Director, Swedish Chamber of Commerce






9:00     Registration   Embassy of Sweden

9:30     Opening/Program Explanation   Martin Koos (MC), Executive Director, SCCJ

9:40     Self-introduction by each participant

10:00     Greeting / Sweden – Japan relations (ENG)  Ambassador Magnus Robach


10:15     Lets Go Sweden, Hiromi Johansson, Swedish Travel & Culture Center

10:30    Why are people in Nordic Countries happy? Kenji Suzuki, Professor, Meiji University


11:20    Coffee Break


11:40    Running a Swedish Company in Japan, Nigel Asai, Vice Chairman, SCCJ


12:30    Swedish Viking Style Buffet Lunch               


13:30    What we do for you:         

Introduction by representatives from each organization
+ Business Sweden           

+ Embassy of Sweden in Tokyo                     

+ SCCJ                         


14:00   Sweden: Innovation by Design, Dag Klingstedt. President, Koya Group


14:50     Fika (Swedish Coffee time with sweets)                                                   


15:10     Swedish Workstyle and Lifestyle, Yoshiko Buell, President, APEX Co., Ltd, President & CEO, ALTO Co., Ltd.


16:00     Unconscious Bias, Keiko Asano, General Manager, Munters Japan


16:50     Q&A Session With all speakers


17:00   Greeting, Lieutenant Colonel, Johan Larsson, Defence attaché


17:15   Diploma Ceremony


17:45   Group Photo with all participants and speakers


18:00   Cocktail Party & Networking

20:00    End of program


Download the profiles of speakers here (PDF)









Atlas Copco, Atos Medical, BRIO, Cellmark Japan, Getinge Japan, Höganäs, Hokusei Products, IFS Japan K.K., IKEA Japan K.K, Mölnlyche Health Care K.K, Mycronic Technologies Japan, NGK, Sandvik, Scandinavia Corp, Scania Japan, SWEP Japan, Volvo Car Japan








在日スウェーデン商工会議所 専務理事



9:00     受付開始    スウェーデン大使館

9:30     開会のご挨拶  マーティン・コス(司会)専務理事 在日スウェーデン商工会議所

9:40     参加者 自己紹介

10:00     挨拶/日本とスウェーデンの関係(En)   マグヌス・ローバック駐日スウェーデン大使

10:15     Lets Go Sweden  ヨハンソン・弘美 スウェーデン観光文化センター


10:30    北欧諸国はなぜ幸せなのか   鈴木 賢志   明治大学国際日本学部 学部長                                                                                                                                  

11:20    休憩(コーヒー)


11:40    浅井 伸宏 在日スウェーデン商工会議所 副会頭

12:30    昼食   スウェーデン大使館 クラブルーム



13:30    私たちのミッション:     

 + 在日スウェーデン大使館                            

 + スウェーデン商工会議所              

 + スウェーデン大使館商務部          

14:00     スウェーデンの革新力 Innovation by Design   ダーグ・クリングステットKOYA株式会社代表取締役社長


14:50     Fika ―スウェーデン流コーヒータイム―


15:10    スウェーデンの休み方・働き方    ビューエル芳子 株式会社アペックス取締役社長 株式会社アルト代表取締役社長


16:00    スウェーデン人と働くということUnconscious Biasについて浅野 恵子 ムンタース株式会社代表取締役


16:50     質疑応答  参加者全員


17:00   挨拶 ヨハン・ラーション中佐 駐在武官 スウェーデン大使館 


17:15 SCCJアカデミー修了書の授与式


17:45   参加者全員による記念撮影


18:00   カクテルパーティー、ご歓談(クラブルーム)


講師プロフィール(敬称略) はこちらをご覧になってください(PDF)




  • Friday May 17th, 09:00 - 18:00

  • Embassy of Sweden, Auditorium

  • 1-10-3-100 Roppongi, Minato-ku, Tokyo, 106-0032

  • Members 30,000 JPY / Non-Members 40,000 JPY

  • Members 30,000 JPY / Non-Members 40,000 JPY

  • Register by sending an email to with your name and company by 10 May. You are requested to pay the invoice in advance, no cash payment is allowed at the venue. Cancellation after 10 May and no-shows will be fully charged.